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FMA Announces Student Essay Contest
Thursday, May 10, 2012

Need extra money for college tuition or books; click here for additional information.

 

Mobile Commerce and Personalization Promotion
Monday, March 19, 2012

On February 21st the U.S. Postal Service (USPS) officially filed for a Mobile Barcode Promotion that will provide commercial mailers an upfront two percent discount on the prices for First-Class Mail and Standard Mail letters, flats, and cards (presort and automation), which include a qualifying mobile barcode (“mobile barcode” or "qualifying barcode") or similar print technology inside or on the mailpieces.

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Publishers Feel Abandoned by USPS, Direct Mail Preferred over Email, MIT professor saves the USPS?, USPS Alternative Payment Methods, 2012 NPF Registration
Friday, January 13, 2012

  • Publishers Feel Abandoned by USPS
  • Direct Mail Preferred Over Email: Survey Says
  • Can an MIT professor save the USPS?
  • USPS Could offer Alternative Payment Methods
  • Registration for the 2012 NPF is Now Open!

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Which Mags Were Biggest Users of QR Codes in 2011?

Usage spiked as advertisers drove activity
By Lucia Moses

Mobile action codes are getting harder to miss [1] in magazines. That trend is documented by Nellymoser, a mobile marketing firm that supports brands and publishers' QR campaigns. The firm has a new report out that says that in all of 2011; nearly 4,500 codes appeared in ad and editorial pages in the top 100 titles. Read article


Postage Rate Increase
Info on the 2012 USPS Postage Rate Increases

On January 22, 2012 the U.S. Postal Service® will implement a postage rate increase for all mail classes including First Class Mail®, Priority Mail and Express Mail along with many special services.
Click here to see a Summary of the 2012 USPS postage rate increase.